“Integrating an AI voice agent in real estate significantly enhances client interactions and streamlines processes like lead qualification and appointment scheduling, crucial in a fast-paced market.”
Overview

Missing Inbound Real Estate Calls and Leads
In real estate, effective, 24/7 communication is crucial. Without an automated system, incoming calls from potential buyers (inbound leads) can be missed or handled inefficiently, leading to lost opportunities.
Having an AI Voice Agent in place means your real estate business never misses a call, maintaining constant engagement with potential buyers.
Inbound AI Voice Agent for 24/7 Lead Qualification
The solution is to set up an Inbound AI voice agent (via SalesCloser.ai/AloAi) to handle incoming calls 24/7, qualify leads, and trigger follow-up actions, all integrated with a CRM like HubSpot via Aloware’s workflows.
The Challenge: Managing High-Volume Inbound Real Estate Inquiries

The challenge is the high volume and urgency of real estate inquiries, requiring an immediate, intelligent response and seamless data capture into the CRM. This necessitates an AI voice agent that can handle the initial conversation, set compliance rules, and trigger automated follow-up steps like SMS/MMS messaging.
The AI Voice Agent technology allows for faster responses to inquiries, ensuring no opportunity is wasted.
The Solution: Automated Inbound Voice Agent Workflow
The solution involves setting up the AloAi Voice Agent for inbound calls, building an automated sequence in Aloware with engagement steps (greetings, qualification questions, SMS follow-ups), and finally, tying the process to a HubSpot workflow that force-enrolls new leads upon form submission.
By utilizing an AI Voice Agent, real estate teams can focus more on closing deals rather than managing calls.
Here’s how the system works end-to-end:
Configure AloAi Voice Agent (Inbound)
Access the Aloware dashboard to create a new ‘Voice’ agent. Crucially, select ‘Inbound’ to handle incoming client calls, setting up the voice profile and defining its lead qualification capabilities.
This AI Voice Agent will serve as your first line of communication with leads, capturing essential information right from the start.
Build the Automated Sequence
Create a sequence in Aloware, configuring timing settings for agent engagement and ensuring compliance rules are set. This sequence dictates the flow of interaction and follow-up for the incoming leads.
Add Intelligent Engagement Steps
Define the voice agent’s conversation flow, including the initial greeting and the questions it will ask to qualify leads. Consider adding immediate follow-up actions: – Send SMS: Providing immediate confirmation or links. – Send MMS: Sharing property details or images.
With the AI Voice Agent, interactions can be personalized based on the information provided during the initial call.
Trigger Voice Agent via HubSpot Workflows
Create a custom workflow in HubSpot triggered by form submissions (or other lead-gen events). Integrate AloAi and enable ‘Force Enroll’ to automatically route new leads into the voice agent sequence.
Each interaction handled by the AI Voice Agent improves the quality and speed of lead qualification.
Thorough Testing and Compliance Check
Conduct thorough testing to ensure the voice agent handles inquiries as intended, checking responses and engagement steps. Always ensure the setup adheres to local automated communications and data privacy regulations.
The AI Voice Agent’s ability to qualify leads instantly can significantly enhance your marketing efforts.
Example Scenario: New Buyer Inquires via Website Form
Using an AI Voice Agent ensures that your follow-up strategies are activated without delay, enhancing customer engagement.
A potential buyer submits a ‘Request Info’ form on a real estate website.
The HubSpot workflow is triggered by the form submission:
– The lead is ‘Force Enrolled’ into the AloAi (SalesCloser.ai) sequence.
– The AloAi inbound voice agent immediately places an automated, intelligent call to the prospect.
– The agent qualifies the lead’s needs (budget, location, timeline). – An SMS is sent with a link to a curated list of properties.
The result:
The lead receives instant, intelligent contact and qualification, and their data is automatically updated in HubSpot, minimizing response time.
The Impact: Achieving Higher Conversion Rates and Customer Service
The implementation of your AI Voice Agent is pivotal for maintaining a competitive edge in the real estate market.
The setup successfully sets up an inbound AI voice agent for real estate, which streamlines client interactions, enhances customer service, and ultimately leads to higher conversion rates by ensuring 24/7 coverage.
24/7 Lead Availability and Capture
The inbound AI voice agent is always available to answer calls, ensuring that urgent real estate inquiries are never missed, regardless of the time of day, significantly improving lead capture.
Instant Lead Qualification
The agent is configured to immediately ask key questions (e.g., budget, location, type of property), pre-qualifying the lead before a human agent steps in, saving valuable time for the sales team.
Enhanced Client Engagement
Investing in an AI Voice Agent means investing in the future of real estate communication.
The ability to add engagement steps like SMS/MMS follow-ups immediately after the call helps to maintain client interest and provides them with immediate, relevant information (e.g., property links).
Seamless CRM Data Flow
An AI Voice Agent can help ensure that no lead falls through the cracks by providing instant engagement.
Tying the agent’s trigger to HubSpot workflows ensures that every new lead and their qualification data are automatically and accurately added to the CRM, improving sales process continuity.
Results and Metrics
The implementation of the AI voice agent directly impacts the speed and efficiency of the initial stages of the real estate sales funnel.
- Increase in Qualified Leads from Inbound Calls
- Reduction in Missed Inbound Leads
Call Abandonment Rate
- Faster Initial Contact Time
Time-to-Call/Contact for New Leads
- Improved Client Satisfaction
Customer Service Rating (Post-Call Survey)
The system ensures leads are contacted and qualified instantly and around the clock, improving efficiency and customer service in the competitive real estate market.
Why It Works: Rationale: The Urgency of Inbound Real Estate
The solution works because it addresses the critical need for immediate response in real estate.
An inquiry (e.g., HubSpot form submission) instantly triggers the AI Voice Agent via Aloware, ensuring the prospect is engaged and qualified while their interest is highest.
For instance, if a prospect calls at 10 PM, the AI agent can still qualify them and book an appointment for the next day.
Integration with Sales Workflows
The AI voice agent utilizes deep integration with communication platforms (Aloware for voice) and CRM/Marketing Automation (HubSpot) to manage the end-to-end lead workflow from capture to qualification.
It integrates seamlessly with:
- Aloware (Voice/Call Management)
- HubSpot (CRM/Workflows)
- SMS/MMS Messaging
The integrations create a robust, automated workflow where HubSpot triggers the voice agent via Aloware, and the agent uses Aloware’s features for both voice and immediate text follow-up.
Continuous and Reliable Lead Service
The AI voice agent provides reliable, 24/7 customer service for inbound real estate inquiries, ensuring potential buyers are never met with an unanswered phone or a full voicemail box.
The use of an AI Voice Agent can drastically reduce the likelihood of losing potential clients due to missed calls.
Streamlined Communication and Follow-up
The automated sequences streamline the entire lead communication process: – Automated Appointment Scheduling: The agent can book demos or property viewings directly. – Immediate Lead Nurturing: Sending an immediate SMS with a property brochure or a link to agent contact details. – Reduced Human Workload: Taking over the repetitive initial qualification calls from human agents.
Automating initial client engagement through an AI Voice Agent allows your team to concentrate on closing sales.
Conclusion: Future of Real Estate Communication
Setting up the inbound AI voice agent is a step into the future of real estate communication, delivering: – Streamlined Client Interactions. – Enhanced Customer Service. – Higher Conversion Rates. – 24/7 Business Availability.
As more real estate professionals adopt an AI Voice Agent, the industry will see a shift towards more automated client interactions.
Key Takeaways
- Set up an ‘Inbound’ AloAi voice agent for 24/7 call handling.
- Build an automated sequence in Aloware with timing and compliance settings.
- Add engagement steps, including initial qualification questions and SMS/MMS follow-up.
- Trigger the voice agent automatically via HubSpot workflows for form submissions.
- Conduct thorough testing to ensure the agent handles all inquiries as intended.







